+353 1 9055720 manoj@reeinvent.me

How do you take your idea forward?

Sometimes you just have to ask.

The hardest thing sometimes is to be humble enough and ask for help.

Steve Jobs’ video below gives a lovely example of how he approached HP when he was 12 years old.

I have often found that one just needs to take the first step and the rest follows.

For example:

I wrote to Jeff Bezos. I was frustrated at using Kindle as I read a lot but I would prefer to make my notes by writing so I wrote to Jeff Bezos.

I use kindle to read but I either use my ipad/ pencil or index cards (or just read) to make notes and it is frustrating.

When I use my pc I use a multi screen, just like when we use paper and write to make notes…..

Usually in any task there are several steps, if one is reading or researching then one is also making notes.

At events I use my Samsung or audionote to write notes or paper.

In the tangible world, one would either write in the book or in a book/index cards (as an academic would).

Writing is more tangible

Here was his reply

I appreciate your email very much. As an avid Kindle user myself, I consider that your request for the Kindle to be pen friendly is indeed a very good idea. We’ll consider your feedback as we plan further improvements. Customer feedback like yours is always important to us. I’ll be sure to pass your message along to the appropriate department as we continue to improve the Kindle experience for our customers.

Sometimes one has to have the courage and the humility to do the big ask.

You have to act.

If you are afraid of failing you will never start.

If you are on the beach, do you read a real book or read it on the iPAD or tablet?

Technology needs to work in the real world that we live in.

Bridging the gap between the virtual and the tangible world will make Kindle so much better.

Sometimes users move to the virtual world and find that the experience does not work.

Technologists need to understand that users’ mental models are often based on the real and tangible world and their mental model is based on the way we already do things (pen, paper, speech) and so we need something tangible.

If it works the way we really live it is so much better.

Unless technology lives to the promise, some of us will revert back to the used and trusted model. (We are already seeing tangible book sales have once again exceeded e-book sales).

I am excited and look forward to a pen friendly Kindle. Sooner rather than later please.

Amazon/Mr Bezos Please make it happen sooner rather than later.

I look forward to Amazon updating Kindle, to making kindle real world friendly and even better.